Continuing this week’s discussion of the recent MTAC meeting, Bob Bernstock, USPS® President of Mailing and Shipping Services provided a Mailing & Shipping Services update to attendees last week. According to Mr. Bernstock, the volume forecasts from BCG, McKinsey, and Accenture are the best that have ever been done for the USPS. Of the $240 billion projected loss, $125 billion of it can be mitigated by the USPS, but this balance will require Congressional assistance and approval.
Of the roughly 60 ideas presented to McKinsey, the list was narrowed down to 17 projects, which include growth initiatives in expedited shipping, ground shipping, marketing mail, First-Class Mail®, and other opportunities. One example of the USPS expanding their services is the flat-rate Priority Mail box. Disney Pixar is currently working with the USPS to create a new commercial and retail packaging display for the Priority Mail flat-rate box, which will begin airing later this year.
An additional presentation discussed the new approach to USPS accessibility primarily led through web pages, mobile devices, and other venues. The USPS launched a mobile website and Smartphone apps for ZIP Code lookup, package tracking, and finding USPS locations. The USPS is also in the midst of redesigning their web page. Many of these new changes will be launched later in 2010.
I will discuss more updates from MTAC on the Intelligent Mail® barcode, the Flats Sequencing System and NDCs later this week.